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The film is expected to release exclusively to box offices later this year, as Paramount has reportedly refused selling the film to services.
The film is expected to release exclusively to box offices later this year, as Paramount has reportedly refused selling the film to services.
According to reports, Paramount is refusing to sell their upcoming Top Gun: Maverick film to any streaming service, either to put on their own service, or to exclusively release in theaters.
Tom Cruise is set to return in the highly-anticipated sequel to 1986’s Top Gun, with audiences eager to return to the high-octane franchise. Maverick has become a COVID casualty, with delays pushing the film all the way to July 2021, all the way up from June 2020.
Theaters have been shut down since March 2020, due to the pandemic, causing hundreds of films to either delay their release, remove the release entirely, or put the films onto streaming services, those which have blown up during the pandemic. Some good examples of this might include WarnerMedia’s Wonder Woman 1984, or Disney’s Mulan, both of which were on HBO Max or Disney+, respectively.
Even with the COVID vaccines on the way, with millions of doses having been delivered, movies and movie theaters are both still hurt by the pandemic. While most of 2020’s films have been pushed back until 2021, there’s still a chance that these films might not be released until later. Cases have been surging, and vaccines have been slow when it comes to rollouts.
WarnerMedia’s decision to push all 2021 movies to HBO Max has impacted theaters even more, as why should you go to theaters, when you can get access to all movies for $15 per month. Streaming’s become a major avenue for these releases, meaning that there’s a big chance that Paramount might release to their own Paramount+ service.
Apparently that might not even happen however, as according to a Wall Street Journal, Paramount isn’t considering selling to another streaming service, as the subsidiary is planning on boosting their revenues through the box office. While I had originally expected for them to release to streaming, apparently they are determined on exclusively box office revenues, much higher grosses than through streaming.
This isn’t entirely surprising though, as box office returns are a major reason as to why some films haven’t been moved to streaming releases yet. As mentioned above, WarnerMedia is trying to get the best of both worlds, although the streaming revenue likely takes a big bite out of box office revenue.
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The interesting tidbit is that Paramount is taking over parent company ViacomCBS’ CBS All Access streaming service, soon to be rebranded to Paramount+, apparently to focus on the history and culture of the Paramount library. It’s not likely that Paramount’s going to release Top Gun: Maverick to Paramount+, if they’re so determined on the “box office potential” of the film, although there’s still a chance that it was just an excuse to get out of hostile agreements.
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